Myriad Group Ltd: Versy Continues to Build Momentum in LatAm with an increase of 34% in the Fourth Quarter to nearly 14 Million Channel Followers Dienstag, 12. Januar 2016 - 06:30

ZURICH, Switzerland – 12 January 2016 – Myriad Group Ltd. (SIX Swiss Exchange: MYRN), today announced that Versy, Myriad’s unique platform for content discovery and conversation, has seen continued momentum in the last quarter. Since Q3 2015, Versy has experienced an increase in channel followers from 10.4 million to 13.9 million*, equating to an increase of 34%. Furthermore, content channels have also experienced double-digit growth, with an increase of over 14% from 250 in October 2015 up to 287. This comes as the company prepares the way for its new strategy with an enhanced user experience for Versy, to be launched in Q1 2016.

Versy users have continued to enjoy finding, sharing and chatting about interests they are passionate about, as new content channels have been launched. Recent channels have included a partnership with Perform Group that launched 7 new U.S. sports channels in December 2015, including soccer, basketball and hockey genres, bringing passionate sports fans exciting, breaking news. New channels are: NBA, NFL, NHL, MLB, Nascar, NCAA Football and NCAA Basketball, further broadening the sports portfolio within Versy.

Stephen Dunford, Myriad Group CEO explains: “Versy continues to connect people with their passions and with nearly 14 million channel followers, it is evident that users are finding topics that interest them, and which allow them to engage with friends on the Versy platform. The growth in content channels underscores the unique access and value Versy provides to partners. As we move towards the launch of the new Versy we are excited about the enhanced experience this will bring to LatAm users and later in H1, to our new US Hispanic users.”

*Includes users that follow multiple channels.