As part of its modern cooking growth platform, Nestlé is introducing a new range of dessert culinary solutions. Launching first in Brazil and China, the platform brings together two very different dessert cultures through one innovation platform.
Commenting on the unique product range and the roll out, Stephanie Arnesen, Category Lead - Dairy Culinary Solutions, Food Strategic Business Unit, Nestlé, said, "Modern Cooking is a key growth platform for Nestlé, and the new dessert culinary solutions range shows what that strategy looks like in practice. We are taking one innovation platform, adapting it to local dessert cultures and launching it across multiple markets from the outset. Combining global scale with local relevance is how we continue to grow and innovate. By bringing together our culinary expertise and deep understanding of consumer needs, we are helping consumers create delicious homemade desserts with greater confidence."
The challenge facing the team was not just developing the product. It was explaining it. The answer was an in-house bake-off. Rather than relying on a traditional product demonstration, Nestlé colleagues demonstrated the simplicity of the three-step concept. |
